Sri Batchu
Sri Batchu currently leads growth at Ramp, the fastest-growing SaaS business (and fintech business) in history. Previously, he led growth strategy and operations at Instacart and was one of the first 50 employees at Opendoor, where he built, scaled, and managed a variety of business teams, including analytics, sales, and pricing. During his time there, the company grew from $100M to $5B+ in revenue and to 1,500+ people.
Launch & Go-to-Market Skills
Achieve high sales efficiency by deploying growth engineers to build proprietary technology that automates prospecting, lead prioritization, and personalized messaging.
"And the reason for that is because we actually have a growth engineering team that's dedicated to supporting that efficiency but including adjusting third party data and using AI to automate much of t..."
Sequence B2B growth by starting with manual, founder-led sales to build customer knowledge before scaling into progressively more expensive and automated marketing channels.
"My view is you start off with founder-led sales, the early team needs to know how to actually sell. Then you hire your first couple of salespeople, then you start some very low cost targeted marketing..."
Team & Organization Skills
Organize growth organizations around specific distribution channels while supporting them with dedicated growth engineering and innovation-focused experimental units.
"Historically the way we've been organized is we've got channel based teams that are deploying spend in a given channel. So we've got a paid marketing team, a lifecycle CRM team, we've got a field mark..."