Luc Levesque
Luc Levesque is Chief Growth Officer at Shopify and has advised companies like Canva, Twitter, Pinterest, and Patreon on growth and product strategy. Previously he served as an executive at TripAdvisor, where he built and led the growth team that helped it become the world’s largest travel site. Luc was then recruited by Mark Zuckerberg to Facebook, where he was an executive and held senior product and engineering leadership roles.
Planning & Prioritization Skills
High-growth organizations distinguish themselves by focusing exclusively on outcomes and mission-driven impact rather than rewarding effort or activity.
"I don't care how hard you've worked. I don't care what you're working on, what the activities are. What are the outcomes? What is the impact you're having?"
Team & Organization Skills
As a leader scales, their primary responsibility shifts from individual technical execution to the world-class recruitment and closing of high-impact talent.
"Well, I think you reach a point in your career where you realize that hiring is the skill you now need to become world-class at because you're not no longer doing the work yourself. You're still of co..."
Hiring a specialized growth advisor provides immense leverage by identifying high-impact "needle in the haystack" changes that internal teams may overlook.
"We talk about the 10X engineer and we don't really talk about the 10X growth advisor or 10X growth person, but the same dynamic applies. You could argue it applies even more because the right growth a..."